Nine seasons later, The 7 Line still draws its inspiration from a culture of rebellion

Nine seasons later, The 7 Line still draws its inspiration from a culture of rebellion

by Brian Erni February 21, 2018 0 Comments

 

"Live your life, enjoy yourself, you'll succeed if it's meant to be."

I've gotten an up-close view at how Darren works and lives, and that's pretty much him in a nutshell. Determined, passionate, even frenetic, at times. And all of that and more is what makes The 7 Line what it is.

To film this one, the web series True Inspirations went out to both the warehouse in Hauppauge, and to the BMX trails Darren and his buddies have built adjacent to his house. It's the T7L story in a nutshell, and it focuses on the core tenants that drive the business to this day. 

You've likely heard how T7L is derived from the culture of BMX. Seeing the two next to each other really portrays a clear juxtaposition; how things have morphed from Darren's days running Manmade, but in many ways, have stayed the same. That attitude has been his guiding light in building T7L.

To me, you have to understand the man to understand the brand. This clip gives you some good insight to both. Check it out.




Brian Erni
Brian Erni

Author




Also in The 7 Line Blog

Opening Day 2023 Tailgate At Citi Field
Opening Day 2023 Tailgate At Citi Field

by The 7 Line March 25, 2023 0 Comments

BACK AT IT! Kick off the 2023 home season with us at Citi Field on Thursday April 6th. The game is at 1:10pm so plan to be there bright and early. The Mets take on the Marlins, and as usual we'll be hanging out before in the Marina Lot.

Read More

Opening Day Tailgate In Miami!
Opening Day Tailgate In Miami!

by The 7 Line February 07, 2023 0 Comments

We're turning Little Havana in to Queens South on Thursday March 30th with 2,000 Mets fans. That's a new record for The 7 Line Army, and we're happy you're going to be a part of history! 

Read More

The 7 Line Truck Is For Sale!
The 7 Line Truck Is For Sale!

by The 7 Line February 02, 2023 0 Comments

Excellent business opportunity! One stop shop! This truck is LOADED and equipped with everything needed to uniquely take your sales on the road.

Read More

.video-container { position: relative; padding-bottom: 56.25%; padding-top: 30px; height: 0; overflow: hidden; }